New owners inherited a near-dormant Amazon channel. We had it back to about $15K a month within two months, on a small ad budget.
From $600 to $15K a month after anacquisition
23×
Higher monthly sales, $644 to $14.9K
$110K+
Sales since the relaunch
7.8%
TACoS, with 75% of sales organic
11.1%
Conversion rate, Mar to Jul 2026
Two months from dormant to $15K a month
9
Months with ScaleA2Z
2
Months from takeover to $14.8K
$17.2K
Best month, Jul 2026
Jul 2025 to Sep 2026. Amazon US, ordered product sales. September 2026 is month to date.
THE TRAJECTORY
A brand with thousands of reviews and almost no Amazon sales
Dermaclara makes reusable silicone patches for the face, neck and chest, belly and scars. The patches hold moisture against the skin to support its natural repair, and can be reused many times. The brand has thousands of customer reviews and sells worldwide through its own website. When new owners acquired it the Amazon channel had gone quiet, and ScaleA2Z took over in January 2026.
A near-dormant account
During the ownership change Amazon sales fell to a few hundred dollars a month. November 2025 brought in $32.
Lost visibility
Months of low sales had pushed the listings down in search. December 2025 drew 916 sessions, so rank and traffic had to be rebuilt almost from scratch.
A tight ad budget
The new owners were not ready to scale, so advertising had to work inside a small, controlled monthly budget while the catalog was cleaned up after the handover.
THE STARTING POINT
Clean up the handover, then rebuild rank on a small budget
Account takeover and cleanup
- Audited and took over the catalog after the acquisition
- Fixed listing and variation issues so every product was live and buyable
- Reviewed the ad account before any spend went back out
01 · CATALOG
SEO and image testing
- Refreshed titles, bullets and backend terms around wrinkle, neck and scar patch searches
- Ran split tests on main images using the brand existing creative
- Lifted click-through from search without commissioning new photography
02 · SEO AND CREATIVE
PPC relaunch on a lean budget
- Monitored and resolved compliance issues and listing suppressions
- Kept content inside Amazon rules for skincare claims
- Held ad spend under tight control month to month
03 · STRUCTURED ADS
WHAT WE DID
Before and after, side by side
Metric
side by side
Monthly sales, Jan to Mar 2026
Monthly sessions
TACoS
Share of sales from organic
Before
$644
$576
916
-
-
After
$14.9K
$14.8K
5,022
7.8%
75%
Change
23× higher
25× higher
+448%
Feb to Jun 2026
Feb to Jun 2026
THE RESULTS
How it unfolded
MONTH 1
Catalog and ad account taken over after the acquisition, with listing and variation issues fixed.
MONTHS 2 TO 3
SEO refreshed and advertising relaunched. Sales went from $576 in January to $14.8K in March.
MONTHS 4 TO 8
Main image split tests run on existing creative. Sales held between $13K and $17K a month.
EIGHT MONTHS IN
$110K+ in sales since February, with ads costing 7.8% of the total.
More results
Umar was super well informed and helped out during this process. Will be working with him again soon.
David Yang
Amazon GTIN exemption
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